Which are the top cooking video channels in Malaysia? With Malay, Chinese, variety of recipe combined, here are the most subscribed YouTube cooking channels!
The TV shows have since evolved, with reality cooking shows like MasterChef are becoming the audience's favourite on both satellite TV and OTT such as Netflix.
As opposed to TV, online media platforms like YouTube have enabled many to produce recipe videos from amateur to professional standards. Just perform a search on YouTube and there is hardly a recipe you couldn't find.
Online cooking channels like Tasty and Tastemade are gaining huge eyeballs globally in recent years, so which are the popular ones by Malaysians?
Ranked by the number of subscribers, here are the top YouTube cooking or baking channels in Malaysia (updated in Feb 2022):
- Che Nom: 1.57M+ YT subscribers
- Kathrine Kwa: 822K+ YT subscribers
- Buat Orang Lapo: 687K+ YT subscribers
- Limau Nipis: 523K+ YT subscribers
- Seminit Resepi: 339K+ YT subscribers
- iCookAsia: 333K+ YT subscribers
- Little Duck's Kitchen 小黄鸭厨房: 305K+ YT subscribers
- K L LIEW: 297K+ YT subscribers
- iwen baking: 288K+ YT subscribers
- Khairulaming: 218K+ YT subscribers
- Cooking Ah Pa: 211K+ YT subscribers
- Azie Kitchen: 204K+ YT subscribers
- Mr. Hong Kitchen阿鸿厨房: 167K+ YT subscribers
- 清闲廚房 MyKitchen101: 142K+ YT subscribers
- Nanyang Kitchen: 131K+ YT subscribers
Here's how we shortlist and rank the cooking channels:
Why 2016/17? Were they inspired and motivated by the success of Buzzfeed's Tasty back then?
- Videos focusing on food preparation, be it cooking or baking recipes, excluding food reviews.
- Rank by YouTube subscribers (with minimum 100K subscribers), other social media's reach is not considered here.
- YouTube channel location set as Malaysia and primarily local audience.
Why 2016/17? Were they inspired and motivated by the success of Buzzfeed's Tasty back then?
On a separate note, you can also find out who are the top food recipe publications in Malaysia.
Focus Recipe Content: Malay, Cooking & Baking
Joined YouTube: 26 Nov 2013
Focus Recipe Content: Chinese, Baking
Joined YouTube: 18 May 2016
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#1. Che Nom
Focus Recipe Content: Malay, Cooking & Baking
Joined YouTube: 26 Nov 2013
Total Videos: 253
Total Subscribers: 1.57M+
Total Views (lifetime): 192M+
Total Subscribers: 1.57M+
Total Views (lifetime): 192M+
#2. Kathrine Kwa
Focus Recipe Content: Chinese, Baking
Joined YouTube: 18 May 2016
Total Videos: 692
Total Subscribers: 822K+
Total Views (lifetime): 151M+
Total Subscribers: 822K+
Total Views (lifetime): 151M+
Total Videos: 576
Total Subscribers: 687K+
Total Views (lifetime): 98.3M+
Total Subscribers: 687K+
Total Views (lifetime): 98.3M+
Total Videos: 527
Total Subscribers: 523K+
Total Views (lifetime): 57.0M+
Total Views (lifetime): 57.0M+
Total Videos: 938
Total Subscribers: 339K+
Total Views (lifetime): 32.9M+
Total Subscribers: 339K+
Total Views (lifetime): 32.9M+
#6. iCookAsia
Focus Recipe Content: Malay, Cooking & Baking
Joined YouTube: 13 Nov 2008
Total Videos: 2,920
Total Subscribers: 333K+
Total Views (lifetime): 106M+
Total Subscribers: 333K+
Total Views (lifetime): 106M+
Total Videos: 623
Total Subscribers: 305K+
Total Views (lifetime): 48.5M+
Total Subscribers: 305K+
Total Views (lifetime): 48.5M+
Total Videos: 172
Total Subscribers: 297K+
Total Views (lifetime): 62.7M+
Total Views (lifetime): 62.7M+
Total Videos: 249
Total Subscribers: 288K+
Total Views (lifetime): 31.9M+
Total Subscribers: 288K+
Total Views (lifetime): 31.9M+
Total Videos: 6
Total Subscribers: 218K+
Total Views (lifetime): 2.76M++
Total Subscribers: 218K+
Total Views (lifetime): 2.76M++
#11. Cooking Ah Pa
Focus Recipe Content: English, Cooking
Joined YouTube: 19 Oct 2011
Total Videos: 1,080
Total Subscribers: 211K+
Total Views (lifetime): 32.6M+
Focus Recipe Content: Malay, Cooking
Joined YouTube: 14 Feb 2016
Total Subscribers: 211K+
Total Views (lifetime): 32.6M+
#12. Azie Kitchen
Focus Recipe Content: Malay, Cooking
Joined YouTube: 14 Feb 2016
Total Videos: 733
Total Subscribers: 204K+
Total Views (lifetime): 27.5M+
Total Subscribers: 204K+
Total Views (lifetime): 27.5M+
Total Videos: 116
Total Subscribers: 167K+
Total Views (lifetime): 19.3M+
Total Subscribers: 167K+
Total Views (lifetime): 19.3M+
Total Videos: 371
Total Subscribers: 142K+
Total Views (lifetime): 35.0M+
Total Views (lifetime): 35.0M+
#15. Nanyang Kitchen
Focus Recipe Content: Chinese, Cooking
Joined YouTube: 30 Jun 2017
Total Videos: 237
Total Subscribers: 131K+
Total Views (lifetime): 15.8M+
Total Subscribers: 131K+
Total Views (lifetime): 15.8M+
Note: All data in this article is updated in Feb 2022, the numbers will be different by the time you read this article.
Have we missed out on any? Do leave a comment below and let us know!
Meanwhile, check out our food videography services if you intend to produce food commercials or recipe videos for your brand.
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- You might also want to check out top YouTube channels by Malaysians in different categories:
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